Russel Howcroft is the new host of Melbourne’s top rated breakfast radio show.

The former advertising executive will host the breakfast radio program on 3AW, replacing John Burns on the show

Howcroft developed a love for radio when he filled in on the Weekend Break program in 2011 and is excited about his latest career move.

“As a proud Melburnian, I’ve spent my life listening to 3AW and waking up to the brilliant, razor-sharp and distinctively Melbourne voice of Ross Stevenson and John Burns,” said Howcroft.

“To be asked to join the king of radio, Ross Stevenson, each morning as one half of AW’s award-winning breakfast team is an honour and a delight. I can’t wait to jump in the chair, get the first cup of coffee into me and join in the daily chat that gets Melbourne talking and laughing.”

The breakfast show has about a 20% market share in the lucrative Melbourne broadcast market.


Ryan is Contributing Editor